Hi, I’m Susan. I’m here to help you understand stock market terms and concepts without the mansplaining, jargon, or making you feel insignificant.
Modern Suzy is not your traditional Suzy Homemaker. Sure, she manages a household. But that means a heck of a lot more than it used to.
The goal of this community is to break down all things finance. To help you digest vocabulary, headline news, and make sense of the market… probably while using lots of pop culture references.
My goal is that no woman will feel dismissed because she doesn’t understand the terms being thrown around. I don’t want her to sit in a meeting with her partner or financial planner and keep quiet for fear of being patronized. Worse, I don’t want her to not show up at all.
Women need to show up.
This is really about you. If you’ve ever felt overwhelmed by investing, the stock market, or things your personal financial planner says, then you’re in the right place.
I am telling you my story because I was you.
Before entering the financial industry, I didn’t know a stock from a bond. I had no major investments to speak of. I was young and naive to money.
My formal education was in public relations. I hated math. I took pride in my major because there were no tests or text books to speak of.
Why does this matter?
Because a few years post-college I was presented with an opportunity to work with a team of financial advisors.
Finance, like many regulated industries, has licensing exams to prove your competency. I was told I needed to pass these exams.
I took the job anyway. Mostly because I didn’t understand the scope of the exams I had to pass. And I am only half-joking when I say that.
The months I spent studying opened my eyes. I realized the general public has no clue about the stock market. The market is so vast and complicated there’s no way anyone could understand it. Experts barely understand it. Have you seen The Big Short?
Very few people outside the financial industry would spend countless hours studying it. No one would miss parties and healthy amounts of sleep to read about complicated investing strategies.
Investing isn’t something we’re learning in school. It definitely wasn’t anything I was taught at home. To sit down yourself and try to get the facts is nearly impossible. The resulting headache would last the rest of your life.
I’m not here to suggest you should ‘DIY’ investing either. It’s best left to qualified professionals.
But that feeling… The one when you’re looking at your account statements or about to sit down with your financial advisor. Is it fear and confusion – or – anxiety and doubt? Then something needs to change. And it needs to start with you.
You need to make the choice to understand. To understand what you’re looking at when you log in to your accounts. To understand the basic terminology (because it matters), the options you have, and, frankly, the power you have.
We’re never going to close the gap on investing or gender inequality unless you start owning the financial conversation. As tempting as it is to scan to the end and read the summary, you can’t do that here. It’s important to understand the way investments function, and what makes one investment different from another.
I promise make it brief and concise – keeping things on a “need to know” basis, and letting you in on ways these words may come up in conversation.
My career at the firm ended in a very different place from where I began. I went on to pass the next exams I took, and even pursued licenses beyond the requirement. Ultimately I held my Series 7 and Series 66 license, along with a Life, Accident & Health, and Long Term Care insurance license.
I never thought I’d have a passion for finance. But I do. And I want to pay it forward to you.